Does print advertising still work? The answer is a resounding “Yes!” In fact, recent studies show that using newspaper advertising, as part of a multi-media marketing plan, actually increases overall campaign effectiveness as well as boosting other media. The use of newspaper makes TV advertising twice as effective and makes online display four times more effective.
LNP has subscribers all over Lancaster County. LNP is a newspaper that enables your business to build profitable relationships all over Lancaster County. LNP is distributed from Clay to Colrain, from West Donegal to Little Britain, and everywhere in between. If your business wants access to 200,000 well-educated, affluent Lancaster County readers, LNP has advertising and custom content solutions for almost every marketing need. We also offer laser-sharp targeting that helps you optimize your budget.
LancasterOnline is the largest news website in Central Pennsylvania, with over a million unique visitors each month. Smart advertisers know that ads on LancasterOnline are a cost-effective way to reach Lancaster County and beyond.
LNP Media Group can also help you reach the Spanish-speaking community with La Voz Lancaster, our twice-monthly Spanish-language newspaper. Almost 10% of Lancaster County identifies themselves as Hispanic. That’s why it’s so important for La Voz Lancaster to focus on the people and events that matter most to Spanish-speakers.
Fly After 5 features a hip, young approach to dining, entertainment and nightlife in Lancaster County. Whether you’re looking for print, digital, newsletters or podcasts, Fly After 5 has media to fit your needs. If you want to reach a young, social audience with disposable income and an interest in going out, Fly After 5 is for you.
Don’t forget about Sunday magazine, a hyper-local magazine focused on the activities that make Lancaster County a special place to live. It’s delivered to all LNP Sunday subscribers and is one of the most-read parts of the Sunday paper.
Not sure what’s right for you? Our Multi-Media Representative are not just salespeople, they’re marketing partners who will help you focus in on your marketing message, and help you choose the most effective media choice. Whether you choose print or digital, ads or custom content, we can help you create ads by accessing our dozens of in-house advertising designers and writers.
Want to know what we can do for your business? Contact us today and we’ll start a relationship that will help your business grow… all over Lancaster County.