LancasterOnline is the #1 news website of Lancaster County1 with over 1 million unique visitors each month, over 10,000 of whom are paid subscribers. Putting your brand’s digital ads on LancasterOnline associates your business with a trusted digital powerhouse, and helps you reach local customers.
Paid Subscribers (and growing!)
Engage your Audience with Interactive Quizzes
Sweepstakes and Contests
What is Collaborative Content?
Collaborative content seamlessly integrates brand promotion with an engaging and informative article written by our team about a topic that relates to your brand. Your business will be positioned as a trusted expert on the topic, thus generating goodwill and consumer interest. Collaborative content is a multi-channel campaign that includes:
- Personalized article prominently featured on LancasterOnline for one 24 hour period
- Article also featured on LancasterOnline’s mobile app
- Digital ads that link to your website
- Article posted on LNP|LancasterOnline’s social media platforms
- Quarter page ad in the printed LNP newspaper
- Full report one month after purchase, including pageviews, impressions, clicks, and more.
People use Google and other search engines to find everything, and if your business doesn’t appear on the first page of search results you are losing potential customers. One way to help elevate your position in search results pages is to have trusted inbound links to your website from a large, trusted website like LancasterOnline. Our Business Directory Package provides that trusted inbound link and, in addition, you get the following features on your enhanced business listing: business description, prominent placement on LancasterOnline’s business directory page, business hours of operation, list of payments your business accepts, social media links, and options to add awards, events, images, Youtube video player, and testimonials.
Sliding Billboard Ads
Sliding billboard ads on LancasterOnline allow you to achieve the most impressions for the lowest cost. Ads start as slim, 1170x50 pencil ads, then expand to an impactful 1170x300 ad for 5 seconds. Your ad will then be available to re-expand by clicking the initial pencil ad. We offer exclusive home page sliding billboards and run-of-site sliding billboards. Sliding billboards average twice the click-through rate of a traditional digital display ad and are ideal for sales and special events.
More Visibility with our Homepage Takeover
E-Newsletter Sponsorship Opportunities
Want to market your business to a younger audience? We offer app ads (leaderboard and medium rectangle) through our LancasterOnline mobile app. Reach an audience of 30,000+ monthly users with a majority opening the app multiple times each day, creating strong, frequent ad impact.
La Voz Lancaster
LancasterOnline’s real estate section reaches an affluent audience interested in home sales and new home construction. Connect with this audience through display ads, custom-written realtor profiles, and distinctive home listings. Plus our in-house video production team can create a beautiful video showcasing unique properties for sale. If you would like to inquire about our real estate marketing services, contact our team of experts to get started.
You want to be sure that you’re investing with a company that is knowledgeable and has a history of success. Our results speak for themselves; our clients love their experience with LNP Media Group. Check out our case studies for more examples of our clients’ successes.